“Contemporary Swedish fashion design, speculative reasons for staying within the Scandinavian bubble” (last edited: 2022)

Sophia Bogstedt

About this exposition

This research and speculation came from my wondering into why the Swedish brands (some in particular) have such troubles breaking in to the international fashion scene. More trouble than say the Danish brands which has done far better in comparison. Brands that offer sustainability, brand identity and conscious smart choices regarding the future. Sounds like the ideal wouldn’t one say, then how come? Is It a mentality problem? This post aims so speculate possible reasons and to use the moment to introduce you, the reader, to some important contemporary brands of today. Final word by iconic Swedish Fashion designer and creator Gunnila Ponten who was the first designer to introduce youth fashion as concept in Sweden.
typeresearch exposition
last modified17/05/2022
statusin progress
share statuspublic
copyrightSophia Bogstedt
licenseCC BY-NC-ND

Simple Media

id name copyright license
1635221 IMG_8786 Sophia Bogstedt All rights reserved
1635227 atp design Atp atelier All rights reserved
1635229 atp atelier Sophia Bogstedt All rights reserved
1635236 Maria Nilsdotter Sophia Bogstedt All rights reserved
1635242 Toteme Sophia Bogstedt All rights reserved
1635251 Gunilla Ponten Sophia Bogstedt All rights reserved
1635252 Gunilla Ponten interview Sophia Bogstedt All rights reserved

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